Every Floor Conversation Either Builds or Erodes Player Lifetime Value
There is no neutral. Every customer - staff interaction is either a 1 or a 0.
Make Sure it is all 1's
There is no neutral. Every customer - staff interaction is either a 1 or a 0.
Make Sure it is all 1's
How We Do It: Through our Player Engagement Simulator - the same proven training method used by airline pilots and Formula 1™ drivers for mastering critical moments. When your floor hosts and call center staff encounter a frustrated high-roller, or a first-time visitor feeling overwhelmed, what happens in those critical moments defines your brand and determines the PLV trajectory. Our scenario-based simulator approach prepares your team for these exact situations—not with scripts, but with genuine understanding and the ability to handle things right there, on the spot, without the need to escalate.
Ability to recognize every opportunity to build customer lifetime value
Skills to turn challenging situations into loyalty-building moments
Confidence to consistently deliver value-building conversations
Ensure the boundaries of responsible gaming are well-understood and gaming stays within the guardrails
We recognize that every conversation determines whether value builds or erodes. Whether identified through experience, instinct, or analytics, every player interaction is an opportunity. But here's the truth: "Analytics and AI may flag the retention opportunity, but only a skilled builder can convert it." Responsible gaming conversations, comp discussions, and complaint handling all become moments where builders create lasting player loyalty.
ScenarioB partners with you in delivering real-life simulations that are specific to your operation, your policies, your procedures and your operations guidelines. All in a secure, private environment that meets the highest security and regulatory standards.